The project was undertaken during my stint at AICL.
Previous editions of the Disaster Response brochure had been published in printed formats. However, the printed format had to be followed up with a PDF document, with online access at the TSG website portal for review and distribution. This portal is way more frequented for document retrieval, than the print version, which begged the question- why can’t the document be preferentially designed for online readers?
Keeping this in mind, I worked on redesigning the document with a special focus on interactive elements that will help the reader access, navigate and cross-reference the document for a better reading experience.
Goals
Process
The first step was to establish the grid and typography that would function for digital screens. The font sizes and stylings were chosen based on their readability across various kinds of PDF* readers. I followed up with an informal survey of readers to determine ease-of-reading of the document.
The content was created collaboratively between the AICL and TSG teams. Certain aspects of the content were enhanced in terms of their interactivity.
The interactive aspects were tested at various points on different screens to determine their effectiveness.
Learnings
While principles of digital design are often considered in websites and app design, it is important to consider them for the design of conventionally verbose documents such as the TSG’s Disaster Response.
